Attracting customers with attractive offers in different environments, especially in the retail sector, can now be done extremely easily using digital content. However, for this, a high-performance device is required that can display high-quality image, text and video content, 24/7.
In this regard, it is recommended to use an excellent product for advertising in retail spaces, namely a window display from the professional LG range. Do you want to learn more about store marketing, what a window display is and what the top LG model offers you? Read on!
The role of marketing through the use of digital displays in retail
A digital signage window display is very useful when used especially in stores. It attracts the attention of others and makes consumers enter our store.
First, digital storefront displays allow for basic information about business hours, security policies, and procedures. Compared to print promotional methods, they are much more effective in increasing customer awareness.
Thus, they will become much more familiar with our products, services, brand and team. Secondly, using carefully designed content on a dedicated window display product we will be able to effectively promote new services, events, in-store activities and community events.
Why choose an LG XS4J-B showcase display?
We can fully take advantage of the benefits of digital display with a dedicated showcase display that offers a high brightness of at least 3200 cd/m2 and 4000 cd/m2 in normal mode. The device offers a Full HD resolution of 1920x1080, and is also equipped with a thin frame of 9.9 millimeters.
The LG XS4J-B display is highly efficient thanks to its webOS system, being used for retail, lobby areas, business sectors. Being a web-based monitoring solution, this showcase display offers simplicity of control for the user.
Thus, we will be able to have complete access anywhere and anytime from our mobile phone or PC as long as we are connected to a network while having access to current and past information. We can monitor the unit, make settings adjustments and control it in real time.
High visibility even in sunlight
Thanks to its high brightness, we can use the new LG showcase display to display clear content and attract the audience's attention, making it the best device for outdoor visibility. Containing Quarter Wave Plate technology, it allows clear visibility for everyone, even when the viewer is wearing polarized sunglasses.
High performance through webOS
The Quad Core Soc is a powerful chip that simplifies digital signage, executing several tasks simultaneously without the need for a separate media player. Furthermore, the webOS 4.1 platform improves the user experience, providing an intuitive interface and simple application development tools.
Stylish design
By purchasing an LG XS4J-B display, it will attract attention with its elegant design, equipped with a thin frame. The role of these high-performance display devices is to enhance the visual impact of the displayed content along with the overall atmosphere of the store.
Operation in a wide temperature range and intelligent brightness control
An internal study conducted by LG in February 2021 shows that this display can operate at temperatures ranging from 0 to 40 degrees Celsius. Another result shows that the screen brightness is automatically adjusted depending on the ambient light.
Thus, if the display is in a bright area, then its brightness will increase for better visibility. If the display is in a dark area, then its brightness will decrease, for efficient power management.
High energy efficiency
LG designed this digital signage display to be energy efficient, providing effective total cost management while displaying content with a high brightness of 4000 cd/m2.
Easy content sharing and software updates
LG's XS4J model features built-in Wi-Fi, allowing for content sharing and firmware updates.
ConCluSIonS
Would you like to find out how an LG XS4J-B digital signage display for use in stores works? Schedule a visit to the ELTEK showroom and test it for free now!
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